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Why do many organisations still fail in following up on surveys?
In our latest Ipsos LEAD blog, Kimmo Parkki asks why the most challenging part of an employee survey process has been the follow-up action planning.
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How to avoid an #epicfail
For brands to better leverage the increasingly connected world of social media, we’ve created a safe environment to test out ideas, concepts and campaigns. Welcome to Ipsos Digital Communities.
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Show me the money
In a highly private topic matter tied up in the desire to project a certain self externally, untangling the complexities of financial management from the cultural eco-system it sits within has never been so important. Using two ethnographic case studies, we reveal the differences between what we say we do, and what we actually do.
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The Review Culture
We are increasingly encouraged to rate our everyday experiences, from eating a meal to taking a cab. With service providers now rating us, too, what does this mean for customer interaction and experience? Here, Lauren Kayser examines our 'review culture'.
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The Perils of Perception 2017
Ipsos’ latest Perils of Perception survey highlights how wrong the online public across 38 countries are about key global issues and features of the population in their country.
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How SMEs are giving women more business options
A study of SMEs across Europe found that they offer women founders new employment choices in a world where the nature of work is changing. We explore some case studies, asking women what it is exactly they find so attractive
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The Curse of Cosy
The seemingly harmless Danish 'hygge' trend is now damaging our health, such is the way in which the British have interpreted it. It has been mistranslated as the 'easy life' and is often used as a justification for being a bit lazy.
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Who manages Talent Retention in your organisation?
In our latest Employee Engagement blog, Sean Mills, Executive Director of Ipsos LEAD asks the question: Should your Head of Engagement become your “Head of Talent Retention”?
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Launching Creative Excellence
A space agency would never launch a flight without the correct readiness review. So, should you launch your creative without carrying out those critical checks?
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Shifting Ground: Attitudes towards immigration and Brexit
Ipsos publishes the report of its longitudinal study, Shifting Ground, which finds Britons are becoming more positive about immigration.