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Britons split on single market access vs immigration control but move to single market
Britons remain split on prioritising single market access or immigration control – both are seen as important, but there has been a move towards single market.
Confidence in Theresa May to get a good deal for Britain in Brexit negotiations has fallen, though this is still just ahead of Jeremy Corbyn.
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Millennial Myths and Realities
A major new Ipsos report into Millennials reveals the truth about the “most derided generation”.
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Ipsos Research Highlights - June 2017
Ipsos's Research Highlights for June 2017 includes rising concern about the NHS, and the economy and age, not class, was the key factor in voting the General Election.
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Public: housing in crisis but Government can do something
Three-quarters of Britons think that there is a national housing crisis according to new research by Ipsos for the Chartered Institute of Housing’s annual conference.
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The Age of the Algorithm
It is hard to find a major audience measurement service that does not employ statistical wizardry of one sort or another.
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Lakshmi Madabhushi joins Ipsos Marketing as Chief Innovation Officer
Ipsos Marketing announce the the appointment of Lakshmi Madabhushi to the newly created role of Chief Innovation Officer.
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Is Data really a currency?
Leo Cremonezi explains how our personal data is the new currency for today's digital advertising ecosystem.
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Ipsos Research Highlights - May 2017
Ipsos's Research Highlights for May 2017 includes a rise in the Labour vote share but most still expect a Conservative majority in the General Election.
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Millennials are "the most derided generation"
New Ipsos report into Millennials reveals the truth about the “most derided generation”.