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Personal Priorities
Claire Lambert in Public Finance discusses how disabled people can benefit from personalised services and the impact of the Right to Control Trailblazers.
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Ipsos Cancer Research Poll
A recent Ipsos poll conducted by Cancer Research UK and funded by Tesco found an apparent lack of awareness of the symptoms and signs of cancer amongst adults in Northern Ireland.
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After Fukushima Public Opinion is Still Unclear on Nuclear Power
Bobby discusses the impact of the Fukushima tragedy on public opinions of nuclear power.
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After Fukushima
A year on from the Tohoku earthquake and tsunami which created a succession of failures in the Fukushima I Nuclear Power Plant in Japan, Ipsos has brought together a pamphlet of its latest thinking on public attitudes to energy policy around the globe.
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Pulling on his heartstrings
Tara Beard-Knowland of Ipsos ASI reminds us in Campaign that emotion is for everyone and that telling a great story can make your brand a hero.
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Are you being served?
In our latest Big Society blog, Debbie Lee Chan reflects on how best to measure perceptions of social integration and community cohesion.
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Will your innovation sink or swim?
Don't embark on innovation without first understanding your market, writes Jonathan Weeks, director, Ipsos Marketing in Brand Republic.
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A New Poster Girl. Or Boy.
Louise Brice blogs in MediaWeek on facial recognition in advertising and what consumers perceive as true innovation.
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Are you being served?
The LGA and the London Councils Self Improvement Board commissioned Ipsos to undertake this review to help develop a set of questions and accompanying guidance that councils can choose to use in their own local surveys. This document outlines the findings of our review.
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Best Party On Key Issues: Environment
Q I am going to read out a list of problems facing Britain today. I would like you to tell me whether you think the Conservative party, the Labour party or the Liberal Democrats has the best policies on each problem.