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150 years of John Lewis
Keith Glasspoole, of Ipsos ASI looks at John Lewis’ 150th anniversary campaign, highlighting our research showing that while the ad sets it up, its the brand experience that carries it home.
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Support for Scottish Lib Dems falls to lowest level
In the aftermath of the European Elections, our latest poll for STV News shows that support for the Scottish Liberal Democrats has fallen to the lowest level Ipsos have recorded.
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Scottish Public Opinion Monitor June 2014
With the official campaigns for the independence referendum now underway, our latest poll for STV News shows that `Yes' has gained ground since our last poll in February 2014.
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Ed Miliband: Nearly there - or still a mountain to climb?
Simon Atkinson and Roger Mortimore blog for the Political Studies Association.
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Poll on privacy and data sharing for The Joseph Rowntree Reform Trust
A new Ipsos poll for The Joseph Rowntree Reform Trust finds that Britons support the police and intelligence agencies accessing data about personal electronic communications in certain circumstances (when that person is a suspect), but that a senior judge and not politicians or parliament should decide when surveillance is appropriate.
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TRUSTe Internet of Things Privacy Index
Only half (47%) of British internet users know that smart devices such as smart TVs, fitness devices and in-car navigation systems can collect data about their personal activities according to an Ipsos survey for TRUSTe.
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Economist/Ipsos May 2014 Issues Index
The May Economist/Ipsos issues index shows that, with little change since last month, the economy remains the most important issue facing Britain, as it has been since September 2008.
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Consumer experiences of the energy market
Energy UK, on behalf of its members, commissioned Ipsos to understand consumer opinions of, and engagement with, the retail energy market.
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One year on: The impact of welfare reforms on housing association tenants
As part of a programme of research to monitor the impacts of welfare reforms on behalf of the National Housing Federation, Ipsos are producing a series of reports presenting data from surveys of housing associations and their tenants to understand the extent and nature of impacts of key welfare reform measures.
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Britons among the most likely to support equal opportunities
A new Ipsos global survey finds the British and Spanish the most likely to believe in equal opportunities for men and women (94%).