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Commemoration of First World War
Most Britons would rather see the centenary of the First World War commemorated by focusing on those who lost their lives and on the war's historic significance than on a celebration of victory
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Jumping out of the outdoor advertising box
Mike Troy from Ipsos ASI looks at some excellent examples of creative outdoor advertising in 2012 and considers what 2013 will bring.
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Is Britannia cool again?
Deborah McCrudden, Managing Director at Ipsos ASI looks at how "being British" is depicted in our advertising for Brand Republic.
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What do consumers think of 4G?
New findings from the Ipsos Tech Tracker show that more than half of UK adults are aware of 4G technology, write Gavin Sugden and Aakanksha Haran in Brand Republic.
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The Monarchy
To mark the Queen becoming our longest-reigning Monarch, here is Dr. Roger Mortimore's article from our 2012 almanac with an update from Gideon Skinner.
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The value of accurate forecasting
An interesting approach to how improving company attitudes towards volume forecasting can make a contribution to the bottom line.
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Generation rent still want to buy
Our polls show that the reality of the downturn is biting, but `Generation rent' still want to buy their homes says Ben Marshall on the Shelter blog.
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King's College London and Ipsos form research partnership
King's College London and Ipsos have formed a partnership to bring together researchers from both institutions to develop new opportunities and enhance the excellence and impact of the work that both do.
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Leveraging the social media paradox
When trying to understand social media we need to think critically and be aware of contrary viewpoints, writes Phil Shaw, director, Ipsos ASI.
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The impact of Universal Credit
Research Director, Caroline Booth discusses our work with the Social Market Foundation and Iain Duncan Smith's new Universal Credit.