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Age-Related TV Licence Policy
Results of qualitative research conducted by Ipsos for the BBC have been published.
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Customer Experience is Everyone’s Business
Customer expectations are higher than ever before, so why aren't more UK businesses taking the role of delivering an exceptional Customer Experience seriously?
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EU Election – the results are in
Despite many challenges, Ipsos's EU Parliament election poll was more accurate than any other released by a member of the British Polling Council
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Ipsos Update - June 2019
June’s edition of Ipsos Update presents our latest research and white papers on topics including mystery shopping, global views on Europe, ethics in social media research and ageing in Japan.
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Regulated industries and the power of public opinion
Communicators intent on building their organisation’s reputation and protecting its licence to operate, need to be attuned to the shifting tides of public opinion to help manage risk and maximise opportunity.
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Issues Index May 2019: Brexit remains the pre-eminent public concern, with a rise in worry about the environment
The May 2019 Ipsos Issues Index shows Brexit continuing to dominate public concerns, while worry about the environment and pollution rises to highest score since 1990.
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Bank branch closures: a communications conundrum
Bank branch closures remain a major issue for banks, with changing financial habits and the threat of new competitors set to exacerbate the problem in years ahead. So what should a bank consider before closing a branch, and how could it affect its reputation?
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BBC most trusted news source 2019
Of those adults that follow the news, 51% say that they are most likely to turn to the BBC for news they trust the most, followed by almost 1 in 10 (9%) saying ITV and 6% saying Sky News.
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Sorry guys – localism does not excite people
Ben Page explores the opportunities that local government has to affect meaningful change while Westminster is preoccupied with Brexit.
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Public attitudes to animal research in 2018
This Ipsos report presents the findings of a 2018 survey commissioned by the Office for Life Sciences to understand current public awareness of and attitudes towards the use of animals in research.