BBC most trusted news source 2019
Of those adults that follow the news, 51% say that they are most likely to turn to the BBC for news they trust the most, followed by almost 1 in 10 (9%) saying ITV and 6% saying Sky News.
This survey looked to understand public trust when it came to news provision. Respondents were asked who they are most likely to turn to for news that they trust the most, if they want impartial coverage of the news and accurate news coverage. Each of these topics were asked as separate, unprompted, open-ended questions.
Technical note
Interviews were conducted on behalf of the BBC using a face-to-face omnibus approach, among 2,087 adults aged 15+ in the United Kingdom. Fieldwork was conducted between the 26th April and 7th May 2019. Data is weighted to match the profile of the UK population.
