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Airports and the Power of Advertising
What mindset are flyers in at the airport? How much of a role does shopping or advertising play in the air travel experience? Ipsos has carried out an international research project on behalf of JCDecaux to investigate the profile of air passengers, their experience with the airport environment, and their perception of airport advertising.
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2022 Annual Report for Defra sets out progress in evaluating Local NO2 Plans
Evaluation shows a change in travel behaviours leading to a reduction in emissions.
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Disabled people often not seen in media and advertising content, new research finds
The nationally representative research carried out online in November and December 2023 on behalf of Business Disability Forum shows that many disabled* people do not feel represented by images used in media, advertising and on TV
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Nearly 1 in 2 Britons (47%) say women’s equality has gone far enough
Ipsos’ annual International Women’s Day finds 60% of Gen Z men across 31 countries think women’s equality discriminates against men.
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Labour lead on economy and public services as Conservative share falls to record low
The Conservatives’ share of 20% is the lowest ever recorded by Ipsos in our regular Political Monitor series, which has run since 1978.
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Ipsos Update – March 2024
Populism, UX, Love… Ipsos Update explores the latest research & thinking on key topics from Ipsos teams around the world.
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The death of the Business Card?
The custom of giving business cards could be on the way out according to this Ipsos Omnibus poll
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Most Britons are positive about apprenticeships and the opportunities that they provide
But the biggest concern is around pay, according to Ipsos polling for National Apprenticeship Week.
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Ipsos announces appointment of Chief People Officer for UK and Ireland
Kerri-Ann O’Neill joins Ipsos from Ofcom