Brands

From Pixels to People
Artificial Intelligence (AI) Publication

From Pixels to People

Combining human empathy and artificial intelligence for brand growth
Unlocking the creative potential of out-of-home advertising
Advertising Publication

Unlocking the creative potential of out-of-home advertising

Thinking outside of the billboard.
Nationwide: Reaping the rewards of demonstrating empathy - Ipsoshighlighted in pink
Brands Publication

Nationwide: Reaping the rewards of demonstrating empathy

Recent research conducted by Ipsos across numerous categories brought to light the importance of Expectations, Context, and Empathy in driving brand choice.