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Ipsos on... the NHS
The NHS is always a key battleground for the major political parties come election time, with most of the public believing it to be a great British institution that should be protected and maintained at almost any cost.
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Reaching the Business Elite
It is vital for marketers and media planners to understand how the Business Elite can be effectively reached. The BE surveys exist to help them do that.
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SME attitudes towards a Financial Transactions Tax
This survey explored attitudes towards a Financial Transactions Tax amongst directors of Small and Medium Enterprises (SMEs).
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Additional questions from the April Political Monitor
Brown is now seen as the most statesmanlike leader, and Clegg is most trusted, while Cameron's ratings have declined since last year
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News of the World: Election Poll
Voting intention in this poll is Con 36, Lab 30, Lib Dem 23: a slightly lower Lib Dem share that we have seen recently. But, almost half say they may change their mind before May 6th.
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The Second Leaders' Debate
The immediate public reaction to the second debate is that Clegg won a narrow victory, but the race is hotting up.
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Economist Poll - Do the public know what they want?
An Ipsos survey for The Economist confirms that it is not always easy to give the public what they (think they) want.
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Tactical Voting
Q Which of the following comes closest to your reasons for intending to vote for the ... party?
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Reuters Marginals constituency poll - Wave 3
The third of our polls in key marginal constituencies, Ipsos's new poll for Reuters shows a doubling of support for the Liberal Democrats.
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Perceptions of A levels and GCSEs
Annual tracking survey of teachers, parents, pupils and general public to measure perceptions of A levels and GCSEs.