Insights Hub

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  Politics Publication

  WE BRITISH: From Walkmans to Wi-Fi to What?

  Ipsos in the UK’s 2026 Understanding Society, looking at 40 years of trends, what’s changed, what hasn’t and what next for Britain.

  22.07.26
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  Politics Publication

  Test your knowledge

  Are you the Ultimate Time Traveller? Take our quiz to find out.

  22.07.26
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  Politics Ipsos Voices

  Time After Time

  Four decades of British society: what's changed, what hasn't and what's next

  22.07.26
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  Politics Survey

  Ipsos in the UK: New Prime Minister, same challenge: Britons want change but lack faith in parties' plans

  London, UK. Recent polling data from Ipsos in the UK, conducted 3–7 July 2026, reveals widespread public desire for change across key policy areas as Andy Burnham enters Downing Street as Britain’s seventh Prime Minister in ten years.

  20.07.26
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  Students Survey

  2026 National Student Survey Results

  Around 360,000 final-year students from universities and colleges across the UK took part in the survey, underlining the continued importance that students place on sharing their experiences and shaping the future of higher education.

  20.07.26

• Pulse Check

  Pulse Check delivers key insights from Ipsos' Political Monitor, Political Pulse, and Public Services data, along with reactive polling, to help you navigate the evolving political landscape.

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  Evaluations Survey

  Ipsos appointed to conduct evaluation of the UK Government's flagship TechFirst programme

  Ipsos UK has been appointed by the Department for Science, Innovation and Technology (DSIT) to conduct evaluation activity for TechFirst, the government's flagship programme to strengthen technology and AI skills across the UK.

  20.07.26
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  Artificial Intelligence (AI) Publication

  Seeing the Unseen

  Humanising AI, part three: How vision AI and AI agents are transforming product testing.

  20.07.26
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  Innovation Publication

  Concept Testing with Digital Twins

  Humanising AI, part four: How synthetic data accelerates innovation.

  17.07.26
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  Politics Survey

  Public divided on Andy Burnham plans to split time between London and Manchester

  New polling data from Ipsos in the UK, conducted 3–7 July 2026, explores public attitudes to Andy Burnham’s plans to create a Number 10 North and to split his time as Prime Minister between London and Manchester, as well as wider attitudes toward London and Manchester as cities.

  15.07.26
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  Politics Survey

  Six in ten Britons not confident any major political party has a good plan for changing Britain

  New polling data from Ipsos in the UK, conducted 3–7 July 2026, reveals public scepticism towards political leadership and a public appetite for change across key policy areas in Britain. Research was augmented by qualitative research on Ipsos in the UK’s online community The Beat, conducted from 6-7 June 2026.

  15.07.26
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  Politics Survey

  British public more likely to prefer Count Binface wins Clacton by-election than Nigel Farage

  London, UK. New polling data from Ipsos in the UK, conducted 8–9 July 2026, explores public attitudes to Nigel Farage’s decision to resign as an MP and force a by-election in Clacton, what they think of the ongoing parliamentary investigation into Nigel Farage and who the public would prefer to win that by-election.

  10.07.26