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Global tensions, domestic pressure
Stay informed on the latest shifts in public opinion and political sentiment.
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Beyond the Bubble: The 2026 Local and Devolved Elections Briefing
Join us for an exclusive Ipsos briefing.
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Calibrating Synthetic Confidence
Navigating the complex realm of statistical utility for synthetic boosts.
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Nearly 3 in 4 Britons support introducing legislation to remove Andrew Mountbatten-Windsor from the line of royal succession
Ipsos in the UK has released new polling results regarding attitudes toward the Royal Family among the British public.
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Consultation on the Land Use Framework for England
Ipsos in the UK were commissioned by the Department for Environment, Food & Rural Affairs (Defra) to design and deliver a large-scale consultation programme between January and April 2025.
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Marketing Anchors: The case for capability in an era of transformation
Is creativity and on-the-job learning enough for the modern marketer to succeed? To help answer that question, we surveyed 1,226 marketing practitioners across the UK, US, Canada and Australia.
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Favourability towards Reform UK dips in Scotland while the SNP’s ratings hold up
John Swinney is the best rated of the party leaders, with a clear lead over Anas Sarwar and Malcolm Offord on most key leadership traits - although public sentiment is more negative than positive towards all the Scottish party leaders.
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Trust On The Line: How healthcare in the UK is being reshaped
Trust is changing shape. Institutional trust remains under pressure.
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Public concern about defence and foreign affairs doubles in wake of Iran conflict, with economic pessimism also increasing to near-record high
The March 2026 Ipsos Issues Index reveals a sharp increase in public concern about defence and foreign affairs.