Who are the "Shy No" voters, and what do they mean for the Scottish referendum?
Ben Page, Chief Executive, Ipsos in the New Statesman takes a look at the polling on the eve of the Scottish referendum and the challenge it poses for pollsters.
The July 2026 Ipsos Issues Index shows that immigration continues to be seen as the top issue facing Britain, with the economy in second place and the NHS and inflation both third. Fieldwork took place between 1 and 8 July, before the appointment of Andy Burnham as UK Prime Minister.
New polling data from Ipsos in the UK, conducted 21-23 July 2026, reveals continued high levels of economic anxiety across the nation as Andy Burnham assumes office as Prime Minister.