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  • Consumers Publication

    Four Ways Demand Spaces Can Ignite Brand Growth

    Hear our experts demonstrate Demand Space, our approach that combines people, needs, and context into one segmentation for a more wholesome understanding of your consumers.
  • Many Americans believe in the supernatural, UFOs

    New Ipsos polling finds that some Americans report experiencing a supernatural phenomenon or have seen an unidentified flying object (UFO)
  • Society Publication

    The Up (and Down) Side of ESG Scrutiny

    As climate change, economic strife, and community malaise hit closer to home, people are feeling expected to align their wallet with their social conscience. While price, product, and service will always be key, how companies measure up on ESG initiatives is going to be a much bigger factor in future purchase decisions.
  • Polling Survey

    Elections amid an evolving economy

    Below are five charts showing how the main issue is evolving and how this can shake up the 2024 election
  • Consumers Publication

    Powerful pack testing, made simple

    Revisit our on demand demonstration of FastPack, Ipsos’ approach for rapid and reliable packaging evaluation.
  • Insights To Activate

    Insights To Activate is putting the latest Ipsos data and insights into context for leaders in business, politics and beyond on a weekly basis.

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