Maintaining E-commerce Success Post-COVID

Listen in to hear research insights from the E-commerce Experience Report, and to learn what the future of eCommerce holds.

The author(s)

  • Carlos Aragon Vice President
  • Kaili Hunsaker Senior Account Manager, US, Mystery Shopping
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Keeping online carts full and fulfilled is an ever-increasing challenge for the Grocery and QSR retailers that launched or expanded these offers in 2020. Brands that focus on optimizing the end-to-end experience – from placing the online order through pickup — are positioned to win. 

As part of the 2021 E-commerce Experience Report, Ipsos conducted over 2,000 Mystery Shopping Assessments measuring the e-commerce experience across 24 major grocery and QSR brands nationwide. The Report measures consumer attitude and usage of pickup and ranks brand based on their actual performance. 

Listen in to hear research insights from the E-commerce Experience Report, and to learn what the future of eCommerce holds. 

Also, be sure to read our recent article exploring Creating Successful Contactless Shopping Experiences.

The author(s)

  • Carlos Aragon Vice President
  • Kaili Hunsaker Senior Account Manager, US, Mystery Shopping

Customer Experience