MSI 2024 Summit: Marketing After AI

Some claim AI is “coming after” marketing and other jobs, but marketing will continue after AI becomes simply how we do our jobs.

Join Ipsos’ Emmanuel Probst at MSI’s 2024 Summit to explore the impact of AI on marketing—and the impact of marketing on AI. During his session focused on both the promise and threat of AI, you will learn more about: 

• How knowledgeable and comfortable consumers are with AI
• What specific aspects of AI feel promising, threatening, or both
• How consumers utilize AI in their interactions with brands today, and how they envision leveraging AI in the near future

To join us, please register with the Marketing Science Institute.

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