The Ipsos Care-o-Meter asks Americans what they know about vs. what they care about, twice every month. From sports to political fights, the answers say as much about Americans as they do about the world at large. Here's the latest.
Marketers should identify the unique, tangible features of their EV models, and build creative campaigns around those specific solutions.
The third edition of our Equalities Index covers 31 countries, and finds twice as many think campaigns to promote equality should go further (43%) than believe they ought to be rolled back (21%).
Didier Truchot Joins Global Research CEOs on RFP Discussion Panel
Mary Kaye O'Brien Joins Ipsos to Lead Seattle-Based MR Practice
Obama's approval rating (65%) slips only slightly from one month ago (69%); approval breaks strongly along party lines.
Updated for 2009!
