Restaurant Association Show

Join us at the 2025 National Restaurant Association Show in Chicago! Ipsos’ Brad Christian will be joining John Keith McLellan with Whataburger and Josh Gurley with Coca-Cola to discuss digital ordering experience consumer expectations and the implications for limited-service restaurants.

Digital Dining: Enhancing Your Online Ordering Experience to Drive Revenue [May 18 | 2:30pm | Discovery Theater]

This session will explore the critical role of menu optimization and the latest digital tools and strategies to boost sales. Expect to hear actionable insights and best practices for leveraging beverage options to enhance digital menus and maximize your restaurant's potential in the fast-evolving digital landscape. 

• Understand the importance of digital investments, including where the industry is going and how to shape investments.
• Recognize the most critical growth levers you can pull to lead digital growth and satisfy the needs of your guests.
• Understand the long-term benefits of foundational menu architecture to enable differentiation through a successful innovation pipeline.

Want to stay abreast of our latest data and insights in context for leaders in business, politics and beyond on a weekly basis? Sign-up for our newsletter here.