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ARF David Ogilvy Awards & Creative Effectiveness 2025
Ipsos is named on the following 2025 Ogilvy Awards submissions.
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GROCERYSHOP: Navigating Economic Pressures
Hear more about consumer attitudes and responses to the current political and economic environment, how it’s impacting them at a macro level, and the implications for grocery retailers and CPGs.
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Latest U.S. opinion polls
What are the data and trends shaping America today? Explore our latest opinion polls to learn more.
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Navigating Brand Experience in the New America
Join Ipsos for a conversation on the evolving American public opinion landscape and what it means for the future of brand experience.
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Are electronics the new luxury?
The top two categories where people say they buy premium, high quality or “luxury” brands are electronics and fragrances/colognes, according to a new poll from the Ipsos Consumer Tracker
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Ipsos Consumer Tracker
One in four Americans say their net worth has increased since the start of the year
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What the Future: Wellness
As America enters a new health era, What the Future: Wellness explores how technology and changing policy priorities are shaping future care to food, and how providers and companies can adapt.
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Shifts: How longevity, trust and cost will shape future care
From holistic wellness to medical tourism, innovation and affordability will drive change in tomorrow’s healthcare landscape, says Ipsos Strategy3’s Mercedes Bender.
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Why treating menopause matters for the future of women’s health
Ipsos' Abigail Jones explains how brands can understand the growing but unmet needs of menopausal women to build trust and develop better products.