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How brands can take smarter creative risks in a changing world
In a fast-moving marketing and branding landscape, the greatest risk can be playing it safe, says Sam Shepherd, chief creative officer for Uncommon Creative Studio.
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Michael Link appointed as President of Ipsos U.S. Public Affairs
Link, a distinguished researcher and leader, will lead Ipsos’ Public Affairs practice in the U.S.
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Ipsos Update – April 2024
Global happiness, gender equality, ESG… Ipsos Update explores the latest research & thinking on key topics from Ipsos teams around the world.
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Global views on the treatment of ethnic minorities
Our annual Ipsos Equalities Index, which runs for the second time this year, includes a question designed to discover which groups people believe suffer the most from unfair and unequal treatment in their country.
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What anti-obesity drugs could shift in how we think about weight
We’re still in the early days of the GLP-1 revolution, but it’s already changing how patients and caregivers think about and treat obesity. WeightWatchers’ Dr. Spencer Nadolsky explains what this shift tells us about the future of wellness.
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Millennials and Gen Z less in favor of gender equality than older generations
Ipsos’ annual International Women’s Day finds 60% of Gen Z men across 31 countries think women’s equality discriminates against men.
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A question of gender
Read more about the importance of asking about gender in an inclusive way, especially when conducting international research.
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HFES International Symposium 2024
Ipsos is delighted to be taking part in this year’s Human Factors and Ergonomics in Health Care conference
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[RECORDING] Equality Lounge: SXSW 2024
We are especially honored to be joining the Equality Lounge @ SXSW where the agenda will focus on International Women’s Day and Women’s History Month celebrations.
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Ipsos Update – February 2024
Gender, politics, manufacturing… Ipsos Update explores the latest and research & thinking on key topics from Ipsos teams around the world.