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What’s for dinner?
It’s about as fundamental a question as you’ll find in most people’s day-to-day lives.
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Reuters/Ipsos Data: Core Political (12/05/2018)
President Trump continues to receive moderate support for his handling of international trade following the G20 summit in Argentina.
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New Data Show the Changing Definitions of Food
Ipsos’ What the Future report identifies the top trends for the future of food
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Reuters/Ipsos Data: Core Political (11/28/2018)
President Trump's overall approval rating has remained steady since the election.
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Reuters/Ipsos Data: Core Political (11/21/2018)
Ahead of Thanksgiving weekend, Congress enjoys a slight bump in approval.
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Black Friday is dead, long live Black Friday!
For traditionalists, Black Friday is still the official kick-off for holiday purchases. But if merchants and brands want to have a great year, they need to rely more on great retailing year-round.
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Reuters/Ipsos Data: Black Friday Shopping
One third of Americans plan to shop on Black Friday, traditionally the biggest shopping day of the year in the United States.
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Meet the hosts most likely to influence your holiday gatherings
Starbucks was playing Christmas music as early as last weekend and Home Depot displayed decked out trees before that. The holiday season that drives the nation’s economy is here.
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Advertising is Out of Sync with World's Consumers
Adults across 28 countries feel advertising does not reflect the world around them
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Vacation All I Ever Wanted? Half of Americans Haven’t Had A Week Long Vacation in More than a Year
Majority of Americans think an annual vacation is important (58%)