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Engaging with the New Consumer

How Do I Know If I Have a Good Idea?

Leading Global Market Research Firm Ipsos Launches New Online Opinion Community ThatSaid.Com

"Sharing Opinions via user generated polls and reviews"

New Advertising Research Solution Assesses `Connection' Between Consumers and Brand Messages

Ipsos ASI Launches Next*Connect Research Solution; Ensures Advertising Investments Deliver Even In Toughest of Times

Collaborative Innovation: Using Interactive Custom Panels to Drive your Next Breakthrough

A Check-up on the Habits and Values of North America's Young Adults (Part 2)

Leisure and Media Habits of 18-34 Year-olds Highlight Cultural Similarities, Differences of U.S. and Canada

Focusing the Brand for the Coming Recovery

"Value" Tops Shopping Lists in the Aisles of Consumer Packaged Goods Consumption

Taste Important in Food Decisions, Convenience in Household and Personal Products Decisions

Leveraging the Power of Consumer-Led Innovation

Leveraging the Power of Consumer-Led Innovation