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Two New Research Tools Help Clients Build Their Brands
Ipsos Marketing Launches New Brand Research Products to Strengthen and Extend Brands
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Are The Affluent Still Giving Back?
Huge Majority of Upscale Americans Still Contributing and in Many Different Ways
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What's Worrying the Affluent?
Despite Widespread Economic Concerns, Other Top Anxieties Differ by Age and Income
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Pharmaceutical Conference Explores New Frontiers for Brand Optimization
Ipsos Healthcare Researchers to Share New Modeling Techniques at Industry Conference
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Ipsos Executive Appointed to Affiliate Board of PBRIG
Fred LaManna on Board with Not-For-Profit Network of Pharmaceutical Industry Professionals
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Shared Vision for Service, Success Attracts Saracena to Ipsos
Financial Services Leader Peter Saracena Joins Ipsos Marketing
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Technology in the Workplace: Four in Ten (39%) Say They'd Consider Leaving Their Current Employer For One Who Makes Better Use of Technology
But Attitudes Towards Technology Vary By Industry Sector
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Caution: Understand the Potential of the Market Before You Enter
Gauging the Potential of New Consumer Goods Products Based on Market Permeability
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Financial Services Team Gets "Bullish" With Newly Recruited Loyalty Expert
Financial Services Research Expert Jeff Repace Heads to Ipsos Loyalty