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Copy Testing U.S.-Style

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Focus On Intent

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Ipsos Is On The Move In Chicagoland

Company Centralizes Sister Companies For Better Service And Greater Efficiencies To Clients

Direct-to-Consumer Advertising

Making It Count

Making Advanced Analytics Better Reflect the Real Marketplace

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TURFing Your Way to Successful New Product Introductions

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What Do Customer Satisfaction and Loyalty Mean--to Your Bottom Line?

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Making Products Psychologically Fulfilling

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Smoothing the Path of the Broadband Wagon

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Smoothing the Path of the Broadband Wagon