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More Evolution Than Revolution: Most Consumers Ambivalent About Emerging Digital Video Choices
While New Ways Of Accessing Digital Media Are Intriguing To Some Members Of The Online Public, Most Prefer To Wait And See
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Ipsos ASI Announces Regional Management Team
Advertising Research Specialist Appoints New Senior Leaders
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In-Home Digital Convergence: Reality TV, Or Not Ready For Prime Time?
New Ipsos Data On The `Digital Den' Highlights Barriers To Market Development And Provides An Estimate Of Next-Year Market Potential
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New US Business Elite Survey Shows Senior Business Executives Responsible For Over $1 Trillion Annual Expenditure
Style Conscious Businessmen With Passion For The High-Tech Possessions Also Give Work-Life Balance Top Priority
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Consumer Habits Are Hard to Break--Even Good Ones
Targeted, Educational, And Sustained Advertising, Strong In-Store Support, And Realistic Expectations Key To Success For High-Investment Or New-To-The-World Products, Says Article From Ipsos Vantis
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Mobile Phones Could Soon Rival the PC As World's Dominant Internet Platform
Mobile Phones Poised To Overtake The PC As The Dominate Internet Platform In Some Markets, According To Ipsos Insight's Latest The Face of the Web Study
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Consumer Habits are Hard to Break--Even Good Ones
Success Factors in Launching Highly Innovative Products
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Getting to the Root of Innovation Part 1 of 2
Creating Actionable Segmentation Based on Market Landscape "White Space" Part 1 of 2 View part 2
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Getting to the Root of Innovation Part 2 of 2
Creating Actionable Segmentation Based on Market Landscape "White Space" Part 2 of 2 View part 1