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U.S. Hispanics Overwhelmingly Approve of President Obama's Performance Over His First 100 Days on the Job
Approval Rating among Hispanics Over 20 Points Higher than among the General U.S. Population
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Travelers' Cost Savings Techniques Challenge Industry
Reduced Travel and Shorter Trip Duration are Coupled with Travelers Who Are Looking to Switch
Brands and Save on Meals and Entertainment -
What's Worrying the Affluent?
Despite Widespread Economic Concerns, Other Top Anxieties Differ by Age and Income
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The Ipsos Weekly College Football Fan First Poll (WEEK 9)
Texas Remains #1 in Fan First Poll, Penn State Jumps to #2
While Texas holds onto top spot, Penn State ranked best team by fans in Midwest and Northeast. -
The Ipsos Weekly College Football Fan First Poll (WEEK 7)
Fans Continue To Vote Alabama #1.
Texas, Penn State, Florida and Oklahoma State are close behind after each had an impressive victory in front of a national TV audience -
The Ipsos Weekly College Football Fan First Poll
Alabama STILL #1 Among College Football Fans This Week
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Spinning Sponsorship Gold
Beijing's winning bid for the 2008 Olympic Games marked the start of a gargantuan opportunity and a major marketing competition--the race for sponsorship. Interested enterprises spared no effort to win sponsorship status, form marketing teams, sign contracts with sports stars, and use the event to promote their brands and products. So now that the Games are over, how did the sponsors perform?