Search
-
Where Americans stand on AI
Below are five charts on where Americans stand on AI and where public opinion on AI stands to change
-
Support for some Trump executive orders is mixed
Findings of a new Ipsos poll on Americans' support for various proposed actions and executive orders signed by President Donald Trump in his first week of office
-
Here’s what the new Trump administration means for business: Ask Us Anything
Listen in as our experts share fresh research data and perspective on immigration, the economy, healthcare, the climate and more.
-
Ipsos Core Political Survey: Presidential Approval Tracker January 2025
The January Reuters/Ipsos Core Political shows that Americans remain concerned with the economy, political extremism and immigration. A majority of Americans think the country is headed off on the wrong track and just one in four believe the country is headed in the right direction.
-
Ipsos Op-Ed: Trump 2.0: Populism's Ultimate Test in American Governance
Ipsos op-ed: Trump 2.0 represents a bold experiment in aligning governance with unfiltered public sentiment. A look at what history teaches us about this exercise and how that might define Trump’s second term.
-
The keys to Trump’s second term
Below are five charts on the factors that will help and hurt Trump’s standing among the American public in his second and final term in office
-
What future leaders need to know about influencing across the digital divide
Influence is evolving in our fractured world. Here’s how new persuasion strategies will shape influence for brands, politicians and other change-makers in today's digital landscape.
-
How the art of influence will shift in a splintered future
As polarization grows, how will organizations build trust and influence decisions in the years ahead? What the Future Editor Matt Carmichael looks at the forces that will shape persuasion (and dissuasion) today and tomorrow.
-
What brands need to know before bringing AI assistants to e-commerce
As AI customer assistants become more prevalent, what do brands need to know to ensure they deliver on their promise? Ipsos’ Maura Howley explains how CX testing and transparency will be more essential than ever.
-
How political and corporate speech will change in a polarized future
Kate Childs-Graham, a veteran political speechwriter and executive director of West Wing Writers, discusses how authenticity and understanding can drive influence in a splintered society.