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Nearly Half of Adults Are More Inclined to Buy Eco-Friendly Products, and Four in Ten Would Pay More for Them
Still, a Majority Say that They Buy Whichever Products Suit their Needs at the Time, Green or Not
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Ipsos Recasts Spergel to a Starring Role in Television Research
Ben Spergel Named Senior Vice President, Television Insights with Ipsos OTX MediaCT
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Nine in Ten Adults Recycle, but Only Half Do So Daily
Despite Understanding the Benefits of Recycling, Many Are Confused about What Can Be Recycled
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Sharp World Wide Drop in Support for Nuclear Energy as 26% of New Opponents Say Fukushima Drove Their Decision
In the wake of new nuclear power plant build rebukes in both Germany and Italy, a new poll conducted by international research company Ipsos for Reuters News finds that global support for Nuclear Energy has dropped quickly to 38% (down 16 points from 54%) to now become lower than support for coal (48%)--fuelled by a 26% jump in new opponents to nuclear power (above 50% in India, China, Japan and South Korea) who indicate that the recent crisis in Japan caused their decision. Download the entire Ipsos Global @dvisory now.
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Ipsos Global @dvisory: Sharp World Wide Drop in Support for Nuclear Energy as 26% of New Opponents Say Fukushima Drove Their Decision
24 Country Survey in Wake of Japan's Power Plant Disaster Shows
Nuclear Energy Now Less Supported than Coal -
Ipsos Digs Deeper into American Media Audiences
Lorraine Hadfield to Lead Newly Formed U.S. Audience Measurement Division