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As the safety net shrinks again, vulnerable Americans are changing the way they plan
Young Americans and Americans of color say they have little money left after paying bills, and find it hard to plan ahead
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Americans of color more likely to experience poor environmental conditions
Regardless of where they live, Americans of color are more likely to suffer from worse environmental conditions.
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What Worries the World: How has Covid-19 changed the outlook?
Local perspectives on our issues tracker during the pandemic.
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How are the futures of fantasy sports and betting linked?
Fantasy sports have been around for ages in various formats and are entering a new era in the advent of legalized sports betting.
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How can brands help solve the chicken/egg dilemma in women’s sports coverage?
This is a glaring miss for viewers and brands as fanbases are built on publicity.
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But what if we’re wrong? The GenPop Q&A with Chuck Klosterman
In his latest work, best-selling author, journalist, and all-around interesting guy Chuck Klosterman asks a compelling question: “But What if We’re Wrong.” If we fast-forward 100 years or 500 years and look back at our present from the perspective of…
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How Streaming, Betting, Esports and NFTs are Changing How We'll Consume Sports in the Future
Ipsos research reveals generation, technology and cultural shifts are shaping how Americans engage with sports and what that means for brands
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Black, Hispanic, and Asian Americans are much less likely to report good water and air quality in their communities
Axios-Ipsos Hard Truths Environmental Racism study finds minority Americans also experience more problems with weather-related infrastructure failures.
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[WEBINAR] Women in Tech: Innovation, Inclusion, and Insights
Join Ipsos’ Janelle James for a virtual moderated roundtable discussion with some of the most talented female leaders in media, marketing, and technology today.