Search
-
Rock the Vote/USA Today Millennial Poll — August 2016
Washington, DC — The findings for the third USA Today/Rock the Vote/Ipsos poll were released today.
-
Big Data, Product Reviews and Behavioral Economics
Let’s agree: almost everyone, even you, has sought out product reviews while considering a new purchase. So what does that mean for marketers and manufacturers?
-
Some Americans (7%) Claim to be Very Familiar with a Fictional Public Figure
Millennials Are Most Likely (16%) to Claim Familiarity with Mitch Kellogg, Fictitious Public Figure