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Cliff’s Take: New Ambivalence About American Greatness
Living At Opposing Extremes Brings Us To Indeterminate Middle
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Concern over Health Epidemic (78%, +27 Points) Overtakes Hacking (74%) As Top Perceived Threat among Global Citizens
Only Slim Majority (53%, +1) Confident in their Country’s Ability to Deal with Epidemic; Fewer (45%, -1) Confident in Protection from Hacking
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Ipsos Update - November 2020
This month’s round-up of research and analysis from Ipsos around the world presents new papers on our learnings from the pandemic, trust in the media, brands and advertising and automotive quality. Explore our new global survey on happiness, the latest ranking of 50 nations’ international image, and much more.
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How COVID-19 Can Drive Consumers to Accelerate Sustainable Practices
New research confirms that the impetus will be on packaging engineers, food manufacturers and policymakers to lead the way in green and sustainable practices.
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Americans believe federal law enforcement presence at protests is making the situation worse
New ABC News/Ipsos data finds public broadly disapproves of the President’s handling of recent crises
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How Americans are Creating (Safe) Summertime Joy in 2020
Glimmers of hope and cautious optimism are helping to drive creative, albeit unconventional, plans to enjoy the warmer months.
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Ipsos Update - June 2020
Welcome to June’s edition of Ipsos Update – our round-up of the latest research and thinking from Ipsos teams around the world. It includes features on future scenario planning, customer experience, the emerging health and safety agenda, attitudes to work, and public opinion from New Zealand and Australia.
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75 years later, honoring World War II still matters
The conflict is still a significant part of national identities worldwide
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Amidst COVID-19, how can brands help with self-care and healthcare
Our latest US Online Community study reveals how consumers are seeking ways to feel better amid the throes of the coronavirus pandemic.
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COVID-19 Impact on Shopping Habits
Top of mind association with COVID-19 are emotionally charged and opinion-driven, prompting behavioral splits around general preparedness and shopping behaviors.