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The Muppets Are Hot This Fall
This year’s fall line-up of TV programs is generating quite the buzz according to Ipsos’ Tom Kelley.
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Among Affluents, Xers Outnumber Boomers for the First Time Ever: "Generational Changing of the Guard" Reflects Fundamental Demographic and Marketplace Shift
New survey also reveals how multiple media platforms extend the reach of media brands by an average of 50%
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Safety Technology Tops the List of Most Desired Features Should they Be More Affordable when Purchasing a Used Car - Particularly Collision Avoidance
Self-Cleaning Car Tops Wish List for Futuristic Features
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Ipsos Tunes in With Americans: AM/FM Radio Continues to Make Waves in the In-Car Environment
Radio Remains the Preferred Form of Audio Entertainment in the Car, Followed by CDs
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Affluent Optimism about Economy Rises, Rivaling a Four-Year High
Affluent Holiday Spending Prospects Looking Bright
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Ipsos Delves Deeper into Digital with New Senior Vice President
Jake Dorn Brings Decades of High-Tech and Online Strategy Experience
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The Ipsos Girls’ Lounge Brings ‘Confidence Is Beautiful’ Bus to Oprah’s ‘The Life You Want Weekend’
Lounge To Celebrate Confidence Among Women at Prominent Industry Gatherings
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Commitment to College Strong as Ever as Families Make Deliberate Decisions to Meet Cost, Says New Research from Sallie Mae and Ipsos
Families Reach into Pockets to Cover More than 40 Percent of College Costs; Borrowing at Lowest Level in Five Years
Study Shows 30 Percent of Students Are the First in Their Family to Attend College, Explores Motivations and Values of Families Paying for College