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Reuters/Ipsos Data: Core Political (01/09/2019)
Americans are less optimistic about the direction of the country as the partial government shutdown continues with no resolution on the horizon.
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Trump, women, and lessons from the midterms to watch in 2020
"The year of the woman," "A Blue Wave," "A referendum on Trump," "The most crucial election of our time?"
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Reuters/Ipsos Data: Government Shutdown (01/08/2019)
A growing number of Americans report that President Trump deserves most of the blame for the government shutdown.
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X4 The Experience Management Summit
Featuring Oprah Winfrey as their keynote speaker, not to mention appearances by former President Barack Obama and the wildly entertaining Sir Richard Branson, Ipsos is delighted to be a sponsor of this year’s Qualtrics X4 Summit.
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Reuters/Ipsos Data: Government Shutdown (01/04/2019)
A majority of Americans do not support shutting down the government to achieve funding for a wall on the U.S. southern border.
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Reuters/Ipsos Data: Core Political (01/03/2019)
Amid the partial government shutdown, Americans' sentiments toward the direction of the country and elected officials remains unchanged.
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Brand Storytelling Genius
Discover how Coca-Cola developed an effective ‘partnership’ with Santa Claus in a series of holiday ads that stretch through the better part of a century.
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Global Consumer Confidence Is Declining
Turkey, France, India, China Show Largest Drops; Brazil, Saudi Arabia Largest Increases. More Countries See Decreases than Gains in Jobs, Expectations and Investment Indices.
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Story Creation in the Digital Age
Storytelling remains critical but today the victors are those who curate story worlds with content from multiple co-creators.
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Americans have found a refuge from partisan politics: holiday movies
It seems you can’t avoid getting mired in a political debate anymore. But Americans have found the perfect escape.