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AP/Ipsos Poll: Majority Of Americans Would Allow Display Of Ten Commandments In Government Buildings

AP/Ipsos Poll: Most Oppose Bush On Social Security, But Think Their Own Retirement Is Secure

Using the Opportunity Score to Choose Winning Concepts

Red Versus Blue

The Great Divide?

Brand Stretch: The Path to Mega Branding

Stretching Brand Extensions: Research tips for new category brand development

Going for Advertising Gold with the 2004 Athens Olympics

AP/Ipsos Poll: Americans Say Homelessness In U.S. Is A Serious Problem

Majority Believe Homeless Are Victims Of Circumstance

Opinion Around the World: Nine-Country AP/Ipsos Poll

Buy American? Global Publics Question U.S. Export Of Consumer Goods And Democracy

AP/Ipsos Poll: Bush's Job Approval Figures Weaken

Older Americans Grow Disenchanted