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Women in Advertising
Our latest paper looks at how brands will benefit when positive and modern female gender representation is evident in the advertising.
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U.S. consumer confidence on standstill after month of volatility
Belief that the economy will recover quickly post-pandemic rebounds
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Delta is changing Americans' behavior
As Delta surges, both the vaccinated and unvaccinated roll back their out of home behavior.
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All Americans see the value of higher education, but race continues to be a partisan flashpoint
New Axios-Ipsos Hard Truths poll finds that American attitudes towards higher education are remarkably similar until race gets mentioned
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U.S. consumer confidence declines this week, continuing a month of instability
Only half think economy will recover quickly once restrictions are relaxed
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Fewer Americans say paying your own bills makes you an adult than in 2017
Perceptions of personal hygiene remain static despite the pandemic
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U.S. consumer confidence rebounds slightly from previous week’s crash
Sentiment holds below pre-pandemic levels
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U.S. consumer confidence experiences precipitous decline
Consumers are uneasy amid rising COVID cases and the spread of the Delta variant
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U.S. consumer confidence regains last week’s losses
Volatile sentiment reflects ongoing uncertainty about the recovery