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How research can help understand and close the gap in inequality
Read more about the challenges posed by inequality, its various dimensions and insights for proactive efforts to address it head-on.
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[WEBINAR] Affluent Health & Wellness: How they maintain physical, mental, and environmental well-being
Please join us as we share insights about how Affluent Americans pursue healthier lifestyles and how they are willing to spend heavily to achieve the right balance of physical and emotional strength.
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Travel is back, just not for everyone
Below are five charts on the resurgence of travel plans for this summer and a closer look at the Americans making plans to travel this summer.
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Pride month 2023: 9% of adults identify as LGBT+
Public opinion across 30 countries is widely favorable to protecting transgender people from employment and housing discrimination, but divided on other measures
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Signs that media is shifting gender perceptions
Latha Sarathy, executive vice president of analytics, insights, and measurement at SeeHer ANA, a division of the Association of National Advertisers, explains how changing attitudes about gender could fundamentally shift the marketing and media ecosystem.
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Why brands can no longer treat women as a monolith
What feminism means to women — and society at large — is changing. Brands need to understand that diversity of perspectives among women, says Ipsos’ Mercedes Bender.
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Trust & Effectiveness in Public Health Communications
Listen in as we share new research exploring how Americans view key agencies and how, especially for the CDC, a crisis can undermine public trust.
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Most Americans are uninformed about gut health and the microbiome
A new Ipsos poll conducted on behalf of MDVIP finds that many Americans are unsure of whether gut health is a fad, and many are uninformed about implications of gut health
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American Workers Mostly Happy with Their Jobs
A new survey of American workers from the Washington Post and Ipsos finds that most workers are satisfied with their jobs, even as a significant minority report their work-life balance swings too far towards work.
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Guns as a public health threat
Below are five charts documenting the rise of gun violence as a public health threat, how Americans feel about the threat of guns, and how gun control may factor into the 2024 presidential race.