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Majority (60%) of RRSP Investors Not Worried About Market Fluctuations
Only a Minority (46%) of Concerned Investors Have Made Changes to their Portfolio as a Result of Market Fluctuations
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Preparing Their Homes For Winter
Americans Saving On Heating Costs By Sealing Air Leaks (41%), Turning Down The Heat (34%) And Adding Insulation (20%)
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More Than Two-Thirds Of Americans Take Nutritional Or Dietary Supplements
Consumers Are Increasingly Likely To Consider Themselves Regular Users, As Compared To Last Year
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New Study Shows America's Business Elite Are Voracious Consumers Of All Forms Of Media
Business Leaders Seek Quality Information From Both New And Traditional Forms Of Media
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Green Marketing: Just a Tactic?
Consumers appear to be wary of companies who label their products as being `green', or environmentally friendly. The results of an Ipsos Reid study conducted this spring on behalf of Icynene reveal that a significant percentage of consumers view `green' labeling of a product as little more than a marketing tactic and that some consumers have reservations when it comes to paying for such products.