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February 2024 LSEG/Ipsos Primary Consumer Sentiment Index
Consumer Confidence Down as Jobs Index Plummets Amid Tech Layoffs
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Neuromarketing World Forum
Please join Ipsos to hear more about The Cognitive Mechanisms of Believing Misinformation across Life Stages and Cultures
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Future Jobs to Be Done
Ipsos Strategy3’s Philip Ryan looks at the “jobs” that parents hire products to do — and how brands can meet their needs in the years to come.
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Why brands should support modern parents against old biases
Gender equality has come a long way — but when it comes to parenting, there’s more to be done, according to Ipsos data. Ipsos’ Melissa Dunne explains how employers can improve employee policies to align with their ESG values.
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How brands can navigate complex parenting styles
There are many ways to raise a kid. Kinder Chocolate’s Catherine Bertrac looks at the forces that shape modern parenting styles and how that informs their approaches to treats.
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How today’s parents are raising tomorrow’s leaders differently
Pew Research Center’s Rachel Minkin breaks down the data on how parenting is changing (and will continue to change) in America, from shifting gender roles to whether parents today follow or break from their own upbringing.
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The futures parents want — and expect — for their children
Parents’ hopes and fears for their children structure their lives and their livelihoods. Ipsos’ Sheena Singh explains why listening to parents adds insights beyond the data.
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The changes in people, markets and society that will shape the future of parenting
Ipsos Strategy3’s Trevor Sudano walks through the forces that could transform parenting in the future, from economic stress and multigenerational homes to digital living.
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How technology is reshaping family dynamics and parenting in the future
What the Future Editor Matt Carmichael explains Ipsos data on parents’ worries about raising kids — from mental health to misinformation — and how brands can be part of the solution.
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Americans divided on whether President Biden received special treatment in classified documents report
New Reuters/Ipsos polling finds few Americans are very familiar with Special Counsel Robert Hur’s comments about President Biden’s age