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How Americans feel about the government shutdown
Below are five charts on how Americans feel about the government shutdown
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We are feeling excited, grateful and stressed about the holidays
While positive emotions are the first thing many Americans associate with the holidays, stress and worry are extremely close behind, according to the Ipsos Consumer Tracker
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Where Americans stand on crime in cities
Below are five charts on concern with crime, perceived levels of crime, and attitudes towards recent National Guard deployments in American cities
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The future indulgence economy: Where luxury meets vice
As the luxury and vice markets collide, Americans are redefining indulgence from seven-figure weddings to prediction markets to sex. Exclusive data and analysis show which brands will win.
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Beyond luxury: The new rules of indulgence for leaders
How wealth, wellness and morality shifts blur the lines between luxury and vice for American consumers and brands.
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How overconfidence fuels the indulgence of risk in prediction markets
The surge in prediction markets highlights a new dimension of risk-taking as indulgence. Dartmouth University’s Eric Zitzewitz discusses the nuanced behavioral patterns driving this trend and their broader implications.
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How sex’s rising politization creates more brand risk
Amid culture wars and shifting norms, Americans’ attitudes on sex and sexuality are increasingly nuanced. Author and sex journalist Carter Sherman discusses the complex implications for marketers.
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Questions for the future
From AI-powered experiences to next-generation hospitality, these are the opportunities and risks for tomorrow’s business leaders across sectors.
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Among veterans, trust in information from the VA remains strong
Findings of a new Ipsos poll on trust in government agencies
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GROCERYSHOP: Navigating Economic Pressures
Hear more about consumer attitudes and responses to the current political and economic environment, how it’s impacting them at a macro level, and the implications for grocery retailers and CPGs.