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`Ideas' on Navigating Through Recession Dominated Marketing Interest in 2009
Ipsos Ideas Newsletter "Best of 2009" Issue Shares Insight and Lessons
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3D and HD Video Appeal Closely Aligned Among Youth
Findings from Ipsos MediaCT's MOTION study show younger Americans express greatest interest in 3D video content, highest holiday season HDTV purchase intentions
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Ipsos Launches "3D" Gaming Practice to Address the Three Key Dimensions of Game Franchise Success: Gamer Understanding, Game Development, and Game Marketing
Global Market Research Leader Integrates Extensive Gaming Experience and Research Toolbox for Gaming Sector
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Corporate Reputation: Ipsos Ideas Special Edition
In this Special Issue of Ipsos Ideas, our research magazine, experts from Ipsos Public Affairs offer insight into how a good reputation can be used to drive your business performance today, as well as to establish a reservoir of goodwill to draw upon when challenges and difficulties arise in the future.
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Four in Ten (42%) Casino Visitors in the US Spending Less than Last Year
But Free Casino Hotel Night (43%) or Tickets to Casino entertainment / Live Show (41%) Popular Incentives To Boost Attendance
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The Future of Forecasting is Here
Ipsos Marketing Launches Groundbreaking Forecasting System that Measures CPG Market Potential throughout the Innovation Process
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US Consumer Travel Intentions
Leisure travel shows tepid growth while business travelers are more likely to run hot or
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A New Chief Executive for Ipsos ASI
Alex Gronberger Appointed CEO of Ipsos' Global Advertising Research Specialty