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Technology & Society
See how technological advancements and societal shifts are transforming business, governance and human interaction. This section explores topics like artificial intelligence, workplace evolution, education, housing and the changing nature of truth and influence.
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Consumer & Shopping
Dive into evolving consumer behaviors, spending patterns and retail innovations. This category examines wealth distribution, sustainable consumption and the transformation of shopping experiences in the digital age, including the impact on personal finances.
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Ipsos announces winners of 2025 Ipsos-CARD Dissertation Proposal Award
Winners to present research in webinar on March 11
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How companies can prepare for the changing status of pets in the future
What the Future’s Matt Carmichael considers what will come next for the $150 billion pet industry and how businesses can prepare for a future where pets are even more prevalent.
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Panda Express, Whataburger, and Chick-Fil-A earn top spots in Ipsos’ 2024 QSR/Fast Casual Restaurant Digital Ordering Performance Study
Of the 26 QSR brands evaluated in this year’s report, Panda Express achieved the highest overall score (at 80 out of 100).
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'Buying American' remains popular, but Democratic support wavers
On the surface, consumer attitudes on buying American have remained steady — but the split between Republicans and Democrats has widened, according to the Ipsos Consumer Tracker.
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Less than half of Americans would recommend military service for teens
New research highlights educational gaps and myths about Veterans among Americans, parents, teens, and educators
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How the art of influence will shift in a splintered future
As polarization grows, how will organizations build trust and influence decisions in the years ahead? What the Future Editor Matt Carmichael looks at the forces that will shape persuasion (and dissuasion) today and tomorrow.
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Shifts: Niche communities, generative AI and regulation
New social, regulatory, and technological shifts are changing how Americans influence (and are influenced by) one another. Ipsos Strategy3’s Trevor Sudano breaks down three key examples.
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Why AI will revolutionize how organizations engage stakeholders
Ipsos’ Rhett Skelton explains how AI-powered reputation management tools can help organizations understand and engage with complex stakeholder networks.