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Corporate Financial Brands Lag with Target Audiences

Survey reveals low brand familiarity for leading U.S. banking and investment firms

Mobile Media Mania

Portable Music And Media Players Top This Year's Technology Wish Lists

Brick-and-Mortar Preferred Over Internet For Buying Electronics Device

See And Touch Comfort Factor Critical As Twice As Many Consumers Likely To Shop In Person Than Online For Media Hubs, According To Latest Ipsos Insight Study America's Digital Den

AP/Ipsos Poll: Bush Ratings On Iraq, Economy Edge Higher After President Shifts Into Campaign Mode To Make Case

RBC CASH Index: Third Consecutive Monthly Increase In Consumer Confidence Signals Optimism For Future

AP/Ipsos Poll: Most Americans Convinced Political Corruption Is Serious Problem, Affecting Many

Will Saturation Kill Innovation?

Increasing Consumer Choice And Control Will Require Customized Market Insight Strategies To Manage The Flood Of New Features, Says Article From Ipsos Insight

An Estimated 45 Million Americans Would Use Their Credit Or Debit Cards For Purchases Of Less Than $5

Survey Reveals Nearly 20 Million Americans Purchased Items Online For Less Than Two Dollars In The Past Year

AP/Ipsos Poll: Most Living In Eight Countries Allied With U.S. Want Nothing To Do With Secret Interrogation Of Suspected Terrorists

Cultivating Desire: Investing in Market Insights to Reap Digital Content Profits