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Focusing the Brand for the Coming Recovery

Vs, Us, and Ws. This isn't about the alphabet...

Freshness, Health and the Environment Matter Most in the Kitchens of the World

Global Consumer Priorities Regarding Food Products Shift away from Taste, Convenience

Three New Product Success Factors You Should Measure, Control and Own

Is Changing Your Package Worth the Cost?

Measuring Incremental Sales from a New Package Design Prior to Launch

Ipsos Adheres to United Nations Global Compact Principles

Amazon and Rhapsody Show Strong Gains in Digital Music Market While iTunes Remains Dominant

5th Annual TEMPO Digital Music Brandscape Study From Ipsos Reveals Emerging Changes Within The Category

Shifts Come At Expense Of Lesser-Known Brands, Further Market Consolidation Likely In The Near Future

Forecasting Successfully in Today's Ever-Changing Market

An interview with Steve Perry, Senior Vice President, Ipsos Novaction

Technology Consumers Consider Both Types of Green: The Environment and Their Wallets

Innovation: Debunking the Myths (Part I)

An Ipsos Vantis Viewpoint