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With the Census in Progress, the Overall Perception of Importance and Intent to Participate Has Grown - Especially Among Hispanics

Three Quarters Are Confident that Their Personal Information Will Not Be Shared

Half (52%) of Global Citizens Would Find it Difficult for a Very Ill Family Member to Get Quality, Affordable Healthcare

But Half (48%) Would Find it Easy

One in Five (20%) Global Citizens Believe That Alien Beings Have Come Down To Earth and Walk Amongst Us In Our Communities Disguised As Humans

India (45%) And China (42%) Most Likely To Believe Aliens Are In Our Midst

Four In 10 (37%) Global Citizens Have Been To Children's Sports Events and Witnessed Parents Become Verbally or Physically Abusive Towards the Coaches or Officials

United States (60%) Leads the 22 Countries Surveyed As Having Witnessed Abuse

For Two Thirds of Americans, the U.S. Government Does Not Communicate Well about Its Agencies' Benefits and Services

Many Unaware Of the Breadth of Services Offered, But View Agencies More Positively Upon Learning More about Them

Advertising Lessons from the 2010 Super Bowl

Betty White Scores a Touchdown for Snickers

Ipsos ASI Study Reveals the Winning Ads from the 2010 Super Bowl

Many Americans' Next Car Will Be a Used Car

Hispanics Are Increasingly Motivated about the 2010 Census with 91% Intending to Participate

Saving Money and Preserving Resources Top Reasons for Reducing Waste, Saving Energy and Saving Water

Lack of Information and Lack of Interest Most Blamed for Not Leading a More Environmentally-Friendly
Lifestyle