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The Behavioral Science of Customer Experience
Behavioural science offers the right lens and tools to explore, measure and predict consumer behaviour.
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Reuters/Ipsos Data: American Perceptions on Climate Change (12/13/2018)
A third of Americans believe that climate change is an imminent threat.
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Reuters/Ipsos Data: Core Political (12/12/2018)
President Trump remains popular among Republicans, while Democrats are extremely critical of his performance.
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Global Study Highlights Misperceptions of Key Issues like Crime, Climate Change, Sex, and Others
The Perils of Perception study highlights how we are wired to think in certain ways and how our environment influences our (mis)perceptions
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Reuters/Ipsos Data: Core Political (12/05/2018)
President Trump continues to receive moderate support for his handling of international trade following the G20 summit in Argentina.
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Government Role in Immigration
Four in ten Americans report that those who have spoken out against immigration have been treated unfairly.
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DC and NY residents are excited to welcome Amazon HQ2 to their cities
Optimism is generally high, though some express concern about Amazon’s impact on their daily life
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Small business owners report growing economic optimism
Ipsos' latest MetLife/U.S. Chamber of Commerce Small Business Index survey shows small business optimism remains high
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Only 28% of Americans Satisfied with the Country's Infrastructure
Satisfaction down 11-points compared to last year