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How technology is reshaping family dynamics and parenting in the future
What the Future Editor Matt Carmichael explains Ipsos data on parents’ worries about raising kids — from mental health to misinformation — and how brands can be part of the solution.
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Parenting
It’s said that parents have the hardest job in the world — and that job comes with plenty of hopes, fears, and unmet needs that brands can help solve.
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Populism remains strong
Ahead of a major global election year, many around the world back populist attitudes.
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Americans divided on whether President Biden received special treatment in classified documents report
New Reuters/Ipsos polling finds few Americans are very familiar with Special Counsel Robert Hur’s comments about President Biden’s age
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Valentine’s Day: Millennials most satisfied with their romantic/sex life
New polling across 31 countries finds age, income and relationship status all appear to play a role in how satisfied (or not) people are with their spouse/partner, feeling loved and their romantic/sex life.
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These were the 15 best Super Bowl ads in 2024. Here's why, according to hard data from Ipsos.
Ipsos analyzed Super Bowl 2024 ads through both traditional and cutting-edge methods – from surveys to social listening to live communities – to provide a more robust and nuanced picture of success.
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Majority of Americans think both Biden and Trump are too old to serve second terms
Americans divided in aftermath of Hur Report and collapsed border deal
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Why are Americans still so pessimistic about the economy?
Below are five charts on the economy, how Americans feel, and what a lagging economy might mean come November
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One in five Americans plan to bet on the Super Bowl in 2024
Three in four Americans plan to watch the Super Bowl in 2024, and one in five plan to bet on it, according to the Ipsos Consumer Tracker
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Majority of parents would let their children play tackle football if they wanted to
New poll also finds a majority support various policies aimed at making tackle football safer for children