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AP/Ipsos Poll: Voters Seem More Ready To End GOP Control Of Congress

Ipsos and the Silicon Valley American Marketing Association Announce Sponsorship Agreement

Strategic partnership aims to provide marketers with insights to build best practices

Corporate Financial Brands Lag with Target Audiences

Survey reveals low brand familiarity for leading U.S. banking and investment firms

AP/Ipsos Poll: A Solid Majority Of American Oppose U.S. Troops' Leaving Iraq Immediately

AP/Ipsos Poll: Bush Ratings On Iraq, Economy Edge Higher After President Shifts Into Campaign Mode To Make Case

AP/Ipsos Poll: Most Americans Convinced Political Corruption Is Serious Problem, Affecting Many

AP/Ipsos Poll: Most Living In Eight Countries Allied With U.S. Want Nothing To Do With Secret Interrogation Of Suspected Terrorists

Product Testing: Handle with Care

The Two Americas

The Last Three Seconds: How to Turn Taglines into Powerful Equity Building Tools