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Americans support VA research for better Veteran care and medical advancements
Survey reveals strong backing for Veterans’ healthcare research, yet many Americans remain unaware of VA’s scientific contributions
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We are getting less domestic and more tech focused
Americans say their smartphones are now more essential than their personal computer and as important as a car, according to the Ipsos Consumer Tracker
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Here’s what Americans think they’ll cut back on due to tariffs
What are people more willing to cut back on, if prices rose 10% due to tariffs? Discretionary items could face a bigger crunch, with one in three people saying they would have to cut back, according to the Ipsos Consumer Tracker.
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Here's how synthetic data can accelerate product development
Revisit our on demand webinar exploring how cutting-edge technology is transforming product testing, delivering faster results, cost savings, and deeper consumer insights.
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Insights to Activate: Know the New America
Hear how leaders across industries, like CPG, retail, tech, healthcare, and others, can leverage polling data, market research, and strategic foresight to build resiliency and meet the needs of their clients and citizens.
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Cancer screening options are important to older adults
Adults ages 50-75 want their healthcare provider to make them aware of Multi-Cancer Early Detection (MCED) tests so they can take action
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AXA Mind Health Report: Mental health continues to deteriorate around the world
A quarter of the global population is potentially affected by severe symptoms of depression, anxiety or stress (compared to 23% in 2023).
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Most Americans, across party lines, oppose Medicaid funding cuts
New NAMI/Ipsos poll finds that a strong majority favor protecting federal Medicaid funding to help people access mental health care
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ARF SHOPPER 2025
Join Ipsos at this special Advertising Research Foundation session designed to focus on the changing retail market, consumer behavior, retail media networks, AI, and the latest trends for the shopper landscape.
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The Heart Truth: Understanding What We Don’t Know About Cardiac Health
New Ipsos survey conducted across six countries reveals that despite 84% claiming to be sufficiently informed on the cardiac health, only less than a half are.