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Six in Ten Americans Say a Personalized, Handwritten Note Helps Enhance a Gift, Making it Stand Out
Washington, DC – When it comes to receiving or giving a gift, roughly six in ten (58%) Americans say that a personalized, hand-written note helps to make the gift stand out, according to a recent online survey conducted by Ipsos on behalf of Cramer- Krasselt. Just under half of those surveyed also believe that the quality of the presentation (45%) and the quality of gift wrapping (44%) is also a major factor in helping make a gift special, while two in five (38%) say the same about the ribbon used. The use of a gift tag (25%) and the quality of the box (23%) are seen as making gifts stand out by roughly a quarter of all respondents, and 20% feel that the use of a gift topper can help make a gift stand out whether giving or receiving something special.
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71% Think Presidential Candidates Should Release Their Tax Returns
Washington, DC- Most Americans surveyed by Ipsos for this Center for Public Integrity survey do not trust either candidate, which is further evidence that 2016 is a battle of the least popular candidates. Regardless who wins the 2016 election, it is clear that neither candidate will enter office with much of a mandate or political capital energized by the electorate. As a result, the next president’s lame duck session may begin on January 20, 2017.
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Few Millennials Follow 'Rules of the Road,' Ipsos Study Finds
Washington, DC- Despite their prior sacrosanct status, our newest poll reveals that few actually follow the 'rules of the road.'
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64% Voted for the Same Person as their Partner in the 2012 Presidential Election
Washington, DC- With some caveats, many Trump voters are really not confident that their spouses are going to support Trump, Ipsos found in a survey for the Guardian.
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Ipsos Advances Use of Behavioral Economics in Business
Think Tank with Yale School of Management and Key Corporate Partners to Develop New Applications for Behavioral Economics in Consumer Marketing
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Rock the Vote/USA Today Millennial Poll — March 2016
Washington, DC — The findings for the second USA Today/Rock the Vote/Ipsos poll were released today.
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64% of Americans Today Think it is Sometimes Justified to Lie, Compared to 42% in 2006
One in Five Men Indicate Lying to a Spouse or Partner About an Affair is Sometimes or Often
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