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The Complete Picture: To Mystery Shop or Conduct Satisfaction Surveys?
For many industries, including financial, technology, retail and travel, an integrated CSat and mystery shopping program is crucial to truly monitoring the customer experience. Do your metrics give you a complete picture?
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Average of 40% of Oncologists In Key Markets Around The World Are Not Sure Whether Local Healthcare Reforms Are Heading In The Right Direction
New Ipsos Healthcare Survey Reveals Oncologist Perceptions: Findings from the US, 5-EU, Brazil and China
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Global Support for Country Engagement in World Affairs Up in 2012
But Local National Economic Assessment Can Temper Taking Action
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Is Your Brand Truly Consumer-Centric?
This article discusses the challenges of being too brand-centric in the hope that readers might think more about their consumers, and less about their brand.
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Shoppers Flock to Web, Mobile Devices to Hunt Down Holiday Bargains
Shoppers Want Deals and Are Using Technology and Media to Find the Best Bargain
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